Podcasts

Conversations Around Health, Nutrition & High Performance

Evidence-based nutrition, clinical expertise and Personal Performance Precision for driven professionals, competitive and professional athletes, high-performing teams, research organisations and those seeking an expert voice on performance.

Most Recent

From Ocean to Ironman: Finding Purpose Beyond Victory with Matt Trautman
6 Aug 2025.57min
From Ocean to Ironman: Finding Purpose Beyond Victory with Matt Trautman
In this episode of The Business of Endurance, we’re joined by the incredible Matt Trautman - an athlete whose journey embodies the essence of resilience, reinvention, and mental toughness.  From competing as a white-water kayaker to becoming a world-class triathlete, Matt’s story is one of overcoming obstacles, including a severe spinal injury, and finding the strength to not only recover but to thrive.  Matt opens up about his path to recovery after a life-changing crash, his transition from professional athlete to coach, and how his background in kayaking and yacht racing shaped his approach to endurance sport.  He shares invaluable lessons on building resilience, dealing with setbacks, and finding purpose beyond the racecourse.  If you’re looking for insights on long-term performance, mental fortitude, and how to tackle life’s hardest moments with grit and grace, this conversation is for you.  Highlights: Resilience Through Setbacks: Overcoming physical and mental challenges, including a life-changing spinal injury.
What Happens when Purpose Meets Ambition: Lessons in Leadership with British Cycling CEO Jon Dutton
30 Jul 2025.1hr 9min
What Happens when Purpose Meets Ambition: Lessons in Leadership with British Cycling CEO Jon Dutton
What does it take to lead one of Britain’s most iconic sports into a new era?  In this episode, we sit down with Jon Dutton OBE, CEO of British Cycling, to unpack how purpose-driven leadership, bold decision-making, and emotional intelligence are shaping the future of sport.  From orchestrating the ground-breaking Rugby League World Cup to overseeing the path to Paris 2024 and beyond, Jon shares the untold stories behind elite performance, everyday cycling, and the entrepreneurial mindset needed to drive systemic change.  We talk values, resilience, media disruption, and why mindset - not just physiology - is becoming the biggest predictor of success in sport and business.  Whether you're an athlete, a business owner, or simply looking for leadership inspiration, this conversation is a masterclass in navigating challenge with clarity, ambition, and integrity.
Beyond the Finish Line: How Olympic Champion Alistair Brownlee Redefined Winning
23 Jul 2025.1hr 9min
Beyond the Finish Line: How Olympic Champion Alistair Brownlee Redefined Winning
What if the key to Olympic gold - and a life well-lived - came down to only a stride?  In this episode, we sit down with Alistair Brownlee: two-time Olympic champion, endurance icon, and someone who’s been redefining what it means to win - on the course, and in life.  We dive into a decision that perhaps changed everything - walking away from Cambridge University - the power of brotherhood, and why helping his brother over the finish line in Mexico taught him more than any medal ever could.
Charlie Meets His Digital Twin: An AI Exploration of Endurance
16 Jul 2025.53min
Charlie Meets His Digital Twin: An AI Exploration of Endurance
Today’s episode is a little different - because today’s guest is...
Cycling Beyond Limits: How Energy Management Fuels World-Class Performance with Richard Oakes
9 Jul 2025.1hr 7min
Cycling Beyond Limits: How Energy Management Fuels World-Class Performance with Richard Oakes
What does it take to be the fastest in the world - not once, but time and time again?
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“I thought I needed a diet plan; but that is exactly what I didn’t need. I gained the knowledge and support and the balancing of everyday life around training along with personal life too”.

~ Steph Business owner and Triathlete
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I’ve learned so much stuff I didn’t even know existed, different types of proteins, when to take, when to take dairy, how to stay full, what’s a good probiotic to boost my immune system…I’m always learning, I think I’ve really improved” . –

~ Morgan Pearson Professional Triathlete USA and Double Olympic Silver Medalist
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Just wanted to email you with a big thank you for helping me to manage my eating regime. I was very pleased with my race results.

~ MS Business professional and Runner
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The work we have done together has covered race day nutrition, everyday nutrition, and has helped me have a better relationship with food. So often we have coaches for the sports we do, yet no guidance or coaching when it comes to nutrition. Working with Claire has really helped up my performance. Thanks to Claire and Fourth Discipline for all the continued support.

~ Allysha Krall Triathlon Coach and USA Pro Triathlete
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“swam my fastest 100m since I stopped competitive swimming as a kid…. I am feeling great”

~ Marti Business professional and Swimmer
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A big thank you for helping me to manage my eathing regime. Meal advice before the race seemed to really help keep my stomach settled on race day. I was very pleased with my race results. Really impressed by how good I feel and not so tired. A lot of this has to do with my new meal plans for training and racing.

~ Anne Athlete
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I felt at the time when I started with Claire that the quality of my life wasn’t very high and I was really struggling to enjoy my training. I certainly wasn’t enjoying food and it’s safe to say that she worked with me every step of the way to transform my life everyday.

~ Laura Business Tech Marketing Professional and Athlete
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“Claire’s methods didn’t leave me feeling hungry or depleted of energy like fad diets can, in fact I couldn’t quite understand how I was able to eat quite so much and feel so full and strong………what a difference having a nutrition plan to work with made. My performance rocketed and I completed my two dreams in one season. Medalling at the European Middle Distance AG triathlon and smashing my first ironman”

~ Toni Director and Triathlete
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“You quite literally changed my life; I could not have done this without you”

~ Charlie R. Business Owner, Entrepreneur, and Ironman and Endurance Age Group Athlete
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“helped me relearn that “Food is food”.Fed up of seeing zero results through yo-yo dieting, I had tried intermittent fasting, Keto and various other diets. I wanted a lifestyle change and wanted to be able to enjoy food without the guilt associated with “bad food”. I can now enjoy eating fruit without feeling guilty! I’m confident I will reach my goal weight comfortably and remain constant”

~ Charmaine Business professional
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I wanted to understand what food is good for me as I trained and when doing races…..some foods did not agree with me but I did not understand why……..Gave me these answers and has helped me improve my race times as well as eat more sensibly. My lifestyle has benefited from this enormously. I received expert advice on what to eat during (injury) ….incredibly helpful and informative and I was impressed at her wealth of knowledge & experience. “Claire helped me understand what foods work for my body. I’ve improved my race times and transformed my lifestyle.”

~ Rachel Managing director and World-class triathlete
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claire challenged my unhealthy food beliefs in an empathic manner and suggested changes that were specific and achievable whilst continuing in my recovery from anorexia. “her knowledge and support have been really valuable in the progress I have made over

~ Steph Runner
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Since working with Claire, she’s made a huge difference to the way that I’ve been able to execute my training sessions, bring the energy that I need at the right times to competition, and get the most out of recovery. I wholly recommend giving Claire a call. The biggest thing to take away is that everything that we do is absolutely manageable!

~ Georgie Cohen Marketer and Professional Skeleton Athlete
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Where I’ve really benefited from working with Claire Fudge is around the timing of food around my training, but also particularly around travel. Working with Claire on a plan so that I don’t go for chocolate in the airport or at the petrol station, but have snacks and planned timing along the way has really been beneficial. She’s great at delivering helpful tips that are quick and easy to do.

~ Laura Siddall Professional British Triathlete
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“revolutionised how I eat during …. big sessions. From my former race snacks mindset to a proper fuelling strategy-it’s made a demonstrable difference in my form”

~ Andrew Managing director and Triathlete
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I first met Claire Fudge of 4th Discipline in the summer of 2021 for sweat rate test to better understand his electrolyte and hydration requirements for training for a Guinness World Record attempt for an endurance event.
I came away thinking I would like to work with the 4thdiscipline team as they provide nutrition coaching for performance to professional athletes and people like me who have been blundering through the nutritional needs of heavy training.
4thdiscipline know their stuff and their engagement with me was focussed on my individual needs basing my education and planning on science. At all times they worked with me in a calm, supportive and realistic fashion.
For anyone looking to improve their understanding and knowledge of food and sport I can highly recommend them!

~ Seamus IT consultant and Squash
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Just wanted to email you with a big thank you for helping me to manage my eating regime. I was very pleased with my race results.

~ Anonymous Athlete
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I’ve been running for quite a few years, but I just kept running out of energy. Training for a marathon, I got in touch with Claire. I thought she would just give me a food plan, but she basically educated me on what I needed to eat and the right food groups to eat together. It was just an absolute game changer. I did my marathon with absolutely no problems—didn’t once run out of energy.

~ Joanne Managing Director and Athlete
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I went to visit Claire for a sweat test. This was really useful and informative experience and Claire is very knowledgeable and helpful.

~ Jeffrey
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A friend who is a no nonsense athlete was working with Claire and I thought she would be good for me as although not a ‘real’ athlete myself, I wanted to understand how to fuel for 70.3 training and simultaneously sort out my ongoing chaotic relationship with food and eating for ‘normal life’. I knew Claire had an understanding of and worked in both areas.

~ Penny Teacher and Triathlete and cyclist
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I cam to see Claire in the run-up to my first ironman event. Within days of following her advice, I saw a noticeable difference; Training is improving all the time. All is on track for nailing the nitrition for the ironman event next month!

~ Claire Business professional and Ironman triathlete
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“ I could write so much more . Claire has done an amazing job, and been great, provided consistent, caring support along a tough path to improve my nutrition and expert, individualised advice for fuelling (…) Claire is so well informed, not only in sports nutrition and supplements but also (…) in other areas, including sleep; protein, and ageing (in the context of) a healthy balanced nutritious diet to meet daily and training needs. I have learnt so much and feel so much more equipped to fuel”

~ Mary R. Doctor and Ironman Age Group triathlete and Endurance Athlete
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“before my first 70.3 …we identified my intolerances for everyday life, (she helped) fuel my training sessions and put together a plan for the lead up to my race and race day itself. “Claire being a triathlete herself, her advice is second to none”

~ Jordan Triathlete
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“ frankly i hadn’t got any knowledge….Claire was amazing! She helped me plan out my nutrition… to make sure i was getting the best performance (this) allowed me to fully concentrate on the competition.. “best competitive season of my life so far, gaining my first GB senior vest competing at the Athletics World Cup, 2nd place at the British Championships and becoming England Champion gaining my first England Senior International vest”

~ Sophie Physiotherapist and GB pole vaulter
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“I run better, I feel better, I’m not getting injured, and I sleep well”. “I thought I needed a diet plan; but that is exactly what I didn’t need. I gained the knowledge and support and the balancing of everyday life around training along with personal life too”.

~ Sam Lt Cdr Thompson MBE RN, Senior Naval Instructor Wildcat Training Centre, and Ironman Age Group Triathlete
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Great first meeting and assessment with Claire. A huge amount to take in but Claire guided me through the first stage. Have some clear first steps to work on in my journey to improving my hydration and nutrition to support improved training and race performances.

~ Giles C. Finance Director – Retired and Ironman Age Group Athlete
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The moment someone says to you, ‘you know the symptoms you are experiencing are not normal’. Was really the moment the journey began to experiencing a normal existence. “years with food intolerances, …. impossible to control …..I am now free to live my life without symptoms and all of the related issues I was experiencing (anxiety about going places, worrying if I was going to be ill when I went out, the list continues…) . all of the guesswork (was removed) ….introducing each element in bitesize chunks ensured it wasn’t in anyway daunting, and allowed the outcome to be obvious . Having the support and expertise throughout was such a huge benefit, and now I can everyday apply the principles learnt with confidence, knowing they are specific to my needs. Being normal feels amazing!”

~ Sarah Director and Adventure Endurance Cyclist
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“ Claire went into a lot of detail, preparing nutrition plans for me and for ½ and full races and also assisted me with recovery nutrition. She is very supportive and knowledgeable. I would highly recommend her”

~ Seanin Law professional and Triathlete
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I went to Claire looking for a quick fix, however Claire explained in detail the process and why I needed to take a different approach to hit my goals. Claire was very encouraging, providing weekly support and further analysis on my progress.

~ Stephen Business professional and Triathlete
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“help with a long standing issue, It was her personality, honesty and openness which gave comfort in trying her methods. Over the year that I have spent working with her, I have gained the knowledge and insight to manage my symptoms, giving me a new found sense of freedom. I would wholeheartedly recommend Claire to anyone who needs nutritional advice.”

~ Richard Business owner and Triathlete
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I have worked with Claire for over a year having suffered with disordered eating from an early age. I knew I needed to do something to change it.

~ Annie Business professional and Runner
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I was a relatively competitive athlete but wasn’t getting any better. My relationship with food was challenged, but Claire Fudge unzipped all of my psychological hang-ups and addressed it with science. It freed me from worrying, and I actually started enjoying food again. It’s an educational investment, a change-in-whole approach, and something I will carry through for life. I can’t recommend her highly enough.

~ Richard CFO and Ironman Age Group Athlete
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“have really appreciated the holistic approach to your guidance that reflects a genuine desire to teach me the skills I need to become the healthiest and strongest athlete I can be”

~ Rosalind Business professional and Triathlete
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Struggling with allergies, intolerenaces and anxiety around food for many years had a huge umpact in my daily life, being able to properly fuel for marathon training, recovery and race days. Symptoms have improved dramatically, my training is much more efficient and my confiedence around food has grown. I have lost count of the different diets and plans that I have tried; I have seen a really positive change. I really couldn’t recommend Claire any more highly.

~ Rhys Accountant and Marathon runner
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I started working with Claire when I realised that I thought I knew what I was doing but I really didn’t when it came to sports nutrition. I’d been competing at an age group level internationally in triathlon and since working together, my performances have improved together with making podium places as well as making the jump up to 70.3 a successful one.

~ Jess Doctor and World-class Ironman athlete

Frequently Asked Questions

Limited monthly availability
Which service is right for me?

The right service depends on whether you are looking for support as a driven professional, a professional who competes, an athlete, a team, a research organisation or an event organiser.
If you are unsure where to begin, book a discovery call and we will guide you towards the most appropriate pathway.

Do you only work with professional and elite athletes?

No. I work with professional and Olympic-level athletes, athletes on talent and high-performance pathways, competitive age-group athletes and professionals who train, race or compete alongside demanding careers.

The level at which you compete is less important than your commitment to improving your health, fuelling and performance.

I also support driven professionals who are not athletes but want to improve their energy, focus, resilience and long-term health.

What is Personal Performance Precision?

Personal Performance Precision is my approach to creating nutrition support that is fit for purpose and designed around the individual.

Generic plans are built for an average person. They do not account for your physiology, health history, symptoms, training, workload, lifestyle, preferences or goals.

Personal Performance Precision brings these factors together with clinical expertise, performance science and meaningful personal data. This allows us to identify what is affecting your health and performance, then engineer a practical strategy around your specific needs.

Like a tailored suit rather than something taken straight from the rack, the strategy is shaped around you: how you live, how you move, what your body needs and what you are working towards.

The result is not simply more nutrition information. It is a clear, personalised approach designed to support your energy, health, recovery and performance now and over the longer term.

What is the difference between a dietitian, a nutritionist and a nutritional therapist?

In the UK, dietitian is a legally protected title. Dietitians are regulated healthcare professionals qualified to assess and treat nutritional problems, including those associated with medical conditions.

The titles nutritionist and nutritional therapist are not legally protected, so qualifications, training and experience can vary. Registered Nutritionists and nutritional therapists who belong to recognised professional bodies may have completed relevant training, but their scope of practice differs from that of a registered dietitian.

As a Registered Clinical Dietitian and High-Performance Nutritionist, I combine clinical assessment and evidence-based care with specialist sports and performance nutrition.

This is particularly important where symptoms, blood markers, low energy availability, gut issues, injury, REDs, disordered eating or a medical condition may be affecting health and performance.

Do you work with people with eating disorders or REDs?

Yes. I provide specialist clinical and performance nutrition support for athletes and active individuals with eating disorders, disordered eating, Relative Energy Deficiency in Sport (REDs) and low energy availability.

Support may include nutritional rehabilitation, restoring adequate fuelling, reducing nutrition-related risk, supporting training and recovery, and working alongside doctors, psychologists, physiotherapists, coaches and other members of the multidisciplinary team where appropriate.

Where clinical risk is present, the priority is always safe, coordinated and appropriate care.

Do you write meal plans or diet plans?

A clear plan for what, when and how you eat can be valuable, but lasting change requires more than a prescriptive meal plan.

Where appropriate, I provide personalised meal structures, fuelling plans, practical food ideas, competition strategies and guidance around timing, recovery and preparation.

These sit within a wider approach that considers your health, schedule, training, travel, preferences, symptoms and goals.

The aim is to give you a strategy you can understand, adapt and sustain rather than a rigid plan that only works temporarily.

Do you offer one-off consultations?

Most individual support is delivered through a structured programme rather than a single appointment.

A first consultation begins the process of understanding your symptoms, patterns, data, health history, training demands and goals. Follow-up support allows recommendations to be implemented, reviewed and refined.

One-off specialist consultations may be available for clearly defined needs, such as an expert review or sweat sodium testing.

Please contact the team to discuss the most appropriate option.

What happens after I enquire?

You will be guided towards the service that best matches your goals, health needs and performance demands.

Where appropriate, the first step will be a discovery call or initial conversation to understand the support you are looking for and whether the service is the right fit.

You will then receive clear information about the recommended pathway, what is included, the expected timescale and the investment required.

A limited number of new clients are accepted each month to maintain the depth and quality of personalised support.

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